Be careful, Mac was back just after Christmas holidays, probably because of international news (Benazir Bhutto's assassination, e.g.).
I honestly think a good deal of McCain's national surge was due to the positive media coverage he was getting from his seemingly miraculous campaign turnaround in NH. If doing a hundred town hall meetings in NH hadn't been a viable strategy, he wouldn't have been able to pull that off.
The other part of the equation re: McCain's rise was Giuliani's fall, and Giuliani voters shifting to McCain. It's hard to assess how much of that would have still happened if we had a single national primary day. I'm not sure how much of Giuliani's collapse would have happened with a national primary day. Could he have coasted through to election day without too many voters ever really figuring out how out of step he was with them on social issues? I think maybe he actually could have.
In a nationwide primary, the electoral battlefield is just so enormous. No state would get nearly as much attention as Iowa and NH do IRL, and so the average voter wouldn't be nearly as well informed about the candidates as the voters are in the early primary states IRL. This would have enormous implications for how the campaigns are run. Of course, the implications are probably too complex for any of us to figure out....
![Smiley](https://talkelections.org/FORUM/Smileys/classic/smiley.gif)