The Trump campaign has always been obsessed with expanding the electoral map even though it's practically impossible for him to do that. Remember Parscale's New Mexico fixation? MN is just the latest iteration of that delusion. With Biden investing here, unlike Hillary, the state is a comfortable Likely Dem.
Trump spent $0 in the final few months in MN and the state party was laughably disorganised, while the DFL was one of the best outfits in the country no matter what Team HRC was doing. In 2016, the Republicans were
well below their ceiling. To an extent, they are pushing at what was once an open door by pitching for MN and it is a smart move, especially if MI snaps back and/or too many sunbelt voters are unreachable for Trump.
It's not so much "expanding the map" as moving it.