A few observations:
Looks like we can add '30% approval rating' to the 'Reasons why Gardner is DOA' list
Not great for Tillis, but not abysmal either.
Also not great for McSally, but not exactly unsurprising.
Mixed for Perdue. Being above water is a good sign but being at 40% not so much.
Not bad for Ernst, but she's not unbeatable.
Sullivan will probably be fine
Dems need to go to work on Collins now. Not as the election season hots up, not after the primary, not after Labor day - start destroying her image now. I think we can all guess whether this'll happen or not.
Has it occurred to you that maybe a political party can’t just snap its’ fingers and destroy someone’s image? I’m sure if the Dems were spending millions in Maine they could boost her unfavorables a bit but they’d probably also boost her favorables a bit, and there’s a definitely voter backlash to excessive negative ads anyway, particularly during non-election season.
Like it could work, but the notion that Dems spending millions right now is absolutely necessary or effective is highly questionable. You need some subject matter for ads generally, and Collins has not given them a ton to work with. Her unfavorables are already at 43% - fairly high, and indicates that there is a large disaffected left-leaning voter base ready to vote for pretty much any Dem against her. I kind of doubt that the 12% or so in the middle on her would be highly persuadable by ads at this point in time.
