It's silly... but well-intentioned and harmless.
Much better than, say, toughening the laws, violating student privacy, or more. It could have been a lot worse.
Agreed. Not sure what people are comparing it to. Every other facet of the antidrug campaign was infinitely worse than t-shirts with a simple slogan on them.
I remember an ad in the 90s, when this nonsense was being phased out, where basically two kids are at a party, one kid offers the other a joint, and it shows the thoughts of that kid growing through his head where he fears bullying and ostracization if he refuses. But he still says "uh, no thanks", the other kid says "cool man" and things continue as normal. While this is a FAR more realistic portrayal of how drug use actually work amongst teens...
Cool. Glad you are the final arbiter of every teen-teen drug interaction in the United States. I have been forcefully offered drugs on numerous occasions. Just saying no was my strategy and it worked. The campaign, like you, may have been being naive and assumed that it covered 90+% of scenarios. Even if it only covered 20% or 10% of scenarios it did some good with no harm that I can think of.
Really it is time to lay off harmless well meaning first ladies.