Biden's plan for Trump: bury him in campaign cash ($700M outside spending alone)

[Tekken_Guy]

Who doesn't know Trump at this point? I'm really not trying to sound like a hack, but I honestly feel like Trump is the one candidate this won't work on. If it didn't work in 2016 when he was a less known and still was outspent 2-1, it won't work now.

The guy has been in the news almost none stop for almost 9 years. We all know him and have an opinion. If Trump looses, which he surely can, it won't be cause he was outspent.

Reminding people that Trump is an asshole is not an effective strategy. How it affects the lives of Americans is much more important.

Trump is leading in many of these polls because people felt that their lives, especially financially were better off under Trump himself, so not sure where you're going with that. Many Americans (whether this is correct or not) felt that Trump's policies overall were better for the country.

Well Biden’s job is to deconstruct Trump’s economic brand, and bring up issues where his positions aren’t popular, like abortion, or crisis management (COVID), or reminding voters of January 6th and the election denial movement.

[ProgressiveModerate]

The thing is the marginal return on spending money dimishes after so much. Someone seeing the difference between someone not getting an ad and getting an ad is significant, the difference between someone getting 10 ads and 20 ads for a candidate likely isn't that much.

I really hope Dems spend their money on social media and ground campaigns to try and target voters who may not show up just because they saw ads on TV.

Social media ads are absolutely part of that ad budget.

Yes I know. When I say social media, I mean actually making stuff that targets younger people. Most younger people ignore ads on social media - investing in Biden/Dem aligned accounts and making them connect to younger culture around memes and slang is more what I'm talking about.