He got 12% compared to the 11% black support that George Bush got in 2004 marking the highest since the Gerald Ford presidency. Did he actually get it ?
Why did blacks vote for GERALD FORD?!
Residual support from the early-mid 20th century. A lot of southern Dems were still associated with segregationist politics. Plus he was certainly more appealing than Goldwater or Nixon.
(Carter still won the black vote by a huge amount)
Ford also didn't pander to or dogwhistle to racists to anywhere near the extent Nixon or Reagan did. He was also a fundamentally decent man and, unusually for his time, wasn't personally racist. While in Congress, he voted for every major Civil Rights and Voting Rights Act in the 50s and 60s. A well-known story about him is that during his college football career for the University of Michigan, he initially refused to play against Georgia Tech because they'd demanded that UM's only Black player and Ford's good friend, Willis Ward, not take the field, with Ford only agreeing to play after Ward talked to him and told him to.
This. The Ford-Dole '76 and the Dole-Kemp '96 tickets did well with black voters....period