It is certainly a seat that would usually be safe National, and it did have the highest National + ACT vote in a seat represented by a Labour MP. It is a rural and small town seat in south Canterbury (so south of Christchurch). It is more socially conservative, with a 59% no vote for legalising cannabis. Labour also benefited from the incumbent National MP resigning in disgrace for sending unsolicited pornographic messages to at least five women while they had a strong local candidate.
Some of the rural bits towards Christchurch aside, it is very much traditional Labour territory though.