I'd think this race would a good candidate as a harbinger for 2016 or is Peters a poor candidate or Land pretty moderate?
Land has statewide recognition, Peters was only known to the citizens of his CD aka 1/14th of the state. As Peters' recognition has gone up, so has his numbers against Land. Something every non-hack knew would happen as soon as this race started.
This, pretty much. Peters' name recognition was probably slightly higher than the 400,000 people in his district, but not by much.
Now that people are learning who he is, he's starting to lead in polls. This isn't surprising, and will likely continue to be the trend.