He is already doing that and the superdelegates will eventually switch their allegiance to him
It is certainly reasonable for him to try to get them to switch, but he should still be aiming for 50%+1 of the pledged ones, to make his victory more likely. This may look impossible at this point in time, but he is still rising and (hypothetically, at least) could still win this, but he needs to start winning primaries like Wisconsin, (possibly New York or at least tie there) and most important PA and other 4/26 states. Clinton has a lot of baggage unlike Sanders and would certainly have a harder time in the general than Sanders. I don't think he needs to make the case that he will do better, but he should, because some people just don't get it. The spin by Clinton supporters is not surprising and I can forgive them for they know not what they do. Their case is weak on this particular issue. No doubt about it.