How does the GOP get a new base for their primaries?

[FEMA Camp Administrator]

That's not where their problem lies. "How do they set up a system where a candidate with less than 40% of the party supporting him cannot get the nomination" is the real question, especially because of how difficult concerted reforms to the primary system are to pull off and more especially because depending on what direction they take the reforms some factions of the party will see themselves becoming more or less empowered.

Ted Cruz got second, so there's clearly a problem...