May I suggest that Obama's "unpopularity" have to do with one thing:
He has been president in 6 years, people are just tired of him, like they are of most two terms presidents, when there are less than 2 years to the next presidental election. Right now he seems tired, impotent and rather powerless, he has gotten most of what he was elected to do through, he's just cleaning the last things up he promise, he's the past, dead man walking etc. People look forward to the next dynamic president, with a fresh new vision for America, everything Obama is not anymore.
Which is why I pointed out that Eisenhower, Reagan and Clinton were all popular late into their terms, showing unpopularity is not inevitable.
Barack Obama never got into the range of approval in the 60s. America has been much too polarized for that. There has also been a well-funded, loud campaign by the Koch syndicate to vilify anything and anything liberal so the Koch syndicate can have a plutocratic oligarchy with the inequality of a plantation order.