Chris Christie has trouble holding his abrasive manner in check (such as when he recently called a Navy SEAL an "idiot"), and while it may be endearing in small doses, it will really grate on the nerves of Southern and Midwestern voters once they're exposed to it at length.
Yeah, I was trying to explain that what is considered cool among Newjerseyites and Newyorkers might rub people the wrong way in Iowa or New Hampshire, where they expect to be treated with utmost respect by candidates, and Phil went apoplectic.