Why doesn't social conservatism work with Blacks?

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It could work better if addressed properly.  Part of the problem is having a candidate who knows how to talk about these issues in ways most blacks can relate to.  Someone compassionate with an understanding of family hardships would work better.  Sell it as family values instead of social conservatism.  Bush was better at this than any of the recent candidates we've had.  Obama has been a major setback for the black community with more blacks living in poverty than ever which doesn't help.  Trump seemed to make progress last week asking "what have you got to lose," but it might be too little too late.  Before Obama blacks opposed gay marriage which was a place to start.