#NEVERTRUMP is about following your conscience and standing up to Priebus and Trump and saying this is not what the Republican party is or should be. Telling people to ignore the negatives and think about the positives doesn't stop it because such people have already decided that the negatives outweigh the positives.
It doesn't matter if calling everyone insulting names means nothing, or if the wall or the Muslim ban will never pass congress. That doesn't change the fact that Trump is a hot-tempered, racist, anti-first amendment individual who does not respect the constitution and is radically unqualified to be president. We can either stand up and vote him and his ideas down now, or vote for him and risk several decades worth of Trump like nominees that we're forced to vote for if there is no moderate D or L running.
Haha don't make me laugh bro. Your entire party has been about those things since about five minutes after Grant left office. Do not pretend otherwise.