Disaffected Appalachian area working man.
Probably this. I remember someone posting a really interesting article one time that pointed out that the (obviously pre-Trump) GOP swing in Appalachia had at least as much to do with poorer voters not voting as much as people becoming disaffected with the national Democrats, too.
There is truth in that too.
Tbh a lot of poor formally democratic non-voters, did turn out for Trump in droves.
Such a voter was probably a West Virginia UMW member.
Their vote probably goes along the lines of Gore 00', Kerry 04', Abstain, Abstain, Trump 16'.
Voters closely tied to their union, would be less likely to vote for republicans though.