His shtick was just being mean on the internet and say shockingly nasty stuff with self-confidence and a distinct panache in public, right? I don't understand, what is especially impressive about that?
You'd be amazed how mean-spirited elderly Republican grannies can be. If you think their Milo love is bad then you've heard nothing. I remember 2007 when Obama took off but long before all of them got on to Facebook.
That doesn't answer the question how it makes him impressive. Why isn't the average commentator on Yahoo News or about half of YouTube commentators celebrities now if all it takes to be one is saying the sort of "shocking" things Milo does?