I think you guys are forgetting that WV is one of the most Democrat states in the entire country. Upwards of 3/4 of the state is registered Democrat. Dukacas won WV!!!!!!! In 2000 and 2004 the republicans went full tilt into the state with the old God, guns, and gays agenda and it worked. Remember the swift boat ads? They were first shown in WV. Most people vote based on who does the best and most advertising. The right also made claim that environmental ideals of the left would shut down the mines and jobs would be lost (I'll bet after mining disasters due to deregulation they wish they had a Democrat). The Democrats focused on a different path toward an electoral victory which was mainly Ohio and let WV go.
You say, "In 2000 and 2004 the republicans went full tilt into the state with the old God, guns, and gays agenda and it worked." Why do you consider believing in God to be a negative thing? I think it's nice if someone believes in God. I do.