1): Stop having far-left social issues as a litmus test. It worked in Louisiana, Kentucky, and West Virginia.
Nobody is saying the democrats should win rural voters outright. That's impossible. But if you can cut a, say, 80% loss into 75%, it could make a difference statewide.
I'm sure there are more than a few rural voters who are culturally conservative but want a stronger social safety net or big government. Some in Elliot County
If Andy Beshear can win in Kentucky that means it's possible for a Democrat to do at least a bit better in the rurals.